The team in Parrot PR and marketing provides some indicators to help you develop your business in just one hour.
The words of “sales” and/or “marketing” are completed into an electric contractor and immediately created the feelings of dread and lost time.
However, in a world where customers and clients are able to reach contractors and compare them in a moment through social media and web sites, it is in fact a part that affects the need for the strategy of electrical contractor to enable growth and horses of pipelines from new business.
The evidence is truly on this point, 80 % of expected customers from social media – whether through direct searches, recommendations or recommendations from friends or communications.
However, what if it takes to grow your business through marketing strategies only an hour of your week? And better, while he sat at home or in the truck?
Through modern technology and innovation, this can be a reality, which immediately increases the brand awareness and opening new job opportunities. You can also achieve this in the shortest possible time by following a few tips “You must know”:
Platforms
Not all social platforms are suitable for you. Each of them is designed with an audience in mind, and this will help you determine any best for your work. LinkedIn is perfect for business opportunities to business. Facebook is an essential platform for smaller and translated companies to discover. Instagram revolves around the visual images, making it ideal for displaying the installations with short videos and photos.
Then there is the platform that has grown 75 % since 2020 – Tiktok. This provides a diverse audience, but the high -quality short clips need to be planned and edit forward to make them as attractive as possible.
planning
There is no need for daily social participation to achieve the growth and participation of the public. Instead, focus on two or three jobs per week. Ideally, it will be planned and scheduling, which means that you can forget it, and leave them to make their magic while you are busy at the site or at the customer’s home.
Think early in the jobs you will complete next week, and arrange to take pictures or videos to create your content. But do not spread completely and then Ghost – you need to respond to the comments in time to show that you are on the ball.
Wonderful content
The content is a key to making your audience deal with your posts. Diversity is very important, so fixed images of complete installation, or your videos complement the installations are all golden content.
Another thing to consider is what your audience really wants to see. If you are targeting homeowners, they want to see the final job, so think about aesthetics and atmosphere. Focus on taking clear pictures of multiple angles.
In addition, do not forget the text that will accompany the graphics or video. Keep it, write while speaking, use the relative emojis, and add a call to a procedure like an email address for inquiries. Don’t lose sight of the use of retail that links your work, but also those your audience will follow.
In short, you can develop your work in less than one hour a week by following these simple steps. In addition, with technology like Meta, it can be easier to sched out, share and review content.
Good people participate in Parrot PR, regularly marketing top tips and industrial news on LinkedIn to help electricity with prosperity and stay aware.
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